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PARASUCO GETS MIC TIME !

From the early years of hip hop to present, artist have a very special relationship to Parasuco. The brand representing its unconventional and provocative aura, it brought the spirit of raw art from the street to mass, from rags to riches. 

Here is a compilation you can re-discover Parasuco being mentioned and celebrated in many famous songs we all know from the eighties to today. 

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PARASUCO LAUNCH -88MPH-
SS25 COLLECTION

Iconic designer Sal Parasuco launches his new collection "88mph" 

inspired by the racing universe in Las Vegas

SP BY SAL PARASUCO
PITTI UOMO LAUNCH

Sal Parasuco Launches his High-End SP by Sal Parasuco Outerwear Collection AT Pitti Uomo in Firenze, Italy

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NOIR MIDNIGHT CAPSULE

CHECK OUR GREAT "NOIR MIDNIGHT" FW23 CAPSULE COLLECTION ! 

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BLUE JEAN BABY CAPSULE

CHECK OUR GREAT "BLUE JEANS BABY" CAPSULE COLLECTION ! 

A PARASUCO MURAL 2022

Engraved in the heart of Montreal city, PARASUCO is a Canadian 

emigree success story. We celebrated this incredible ongoing journey

by the production of mural representing how it all began

at Sal Parasuco's parents house in 1972.

Parasuco x Elisabeth Rioux

Famous influencers Elisabeth Rioux & Mylaydie

take a trip to Mexico for Parasuco Jeans 

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Parasuco x Freestyle Skiers

Watch the clip of Freestyle Skiers XXX and XXX

made by Parasuco

Parasuco x Trudy

Great Singer and OD winner TRUDY

gives us a delicious version of Silent Night for Parasuco Jeans 

Parasuco x OCCUPATION DOUBLE

Parasuco Jeans sponsored famous Tv Show Occupation Double

All women wear Parasuco ! 

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